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MARIA ENGLEHARDT VA SERVICES
WEBSITE DESIGN
After 14 years in the insurance industry, working and supervising sales, retention, and back-office departments, Maria Englehardt launched her virtual assisting services company. Maria was looking for a website that featured a clean, professional design with a warm, approachable aesthetic.
Creating a balanced visual hierarchy to establish an immediate personal connection with visitors was key. Reinforcing the balance between professionalism and personal touch was the center point of this project.
A key feature of this website is the presentation of service offerings in a sleek grid layout, using clean and consistent icons. This design choice not only elevates the visual appeal but also ensures the information is highly scannable, allowing users to quickly identify and grasp the available services with ease, all at a glance.
The responsive design thoughtfully incorporates generous white space to maintain a clean, uncluttered look, ensuring a smooth and visually appealing user experience. Strategically placed call-to-action buttons were designed to draw attention to key conversion points to encourage engagement at crucial moments.
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